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                <text>Coronavirus</text>
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                <text>Dominio científico: Coronavirus</text>
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          <name>Title</name>
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              <text>Influencer Effect during Coronavirus Period within the Framework of the Consumption Society</text>
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              <text>Feyza Ünlü Dalaylı, Ali Murat Yel</text>
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              <text>Consumption culture is discussed by many theorists. Since most of societies are based on consumption, they started to be known as consumption society. Capitalist social understanding based on production in early days has become consumption-based in time and has shown itself in all areas of life. With emergence of social media networks invented with effects of technological developments, phenomenon of consumption has been transferred to a new platform. Using influencers, which most companies have a large number of followers for marketing and product promotion, is an indicator of prevalence of consumption. In last month of 2019, due to deadly Covid-19 virus, which emerged in Wuhan, China and spread to the world, people chose to stay from their homes and prefer online shopping to avoid infection. Therefore, in this study, effect of influencers on shopping habits of the society during Covid-19 virus period was discussed based on phenomenon of consumer society.</text>
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              <text>2021</text>
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              <text>covid-19, social media, consumption, Sosyal medya, Tüketim, Tüketim toplumu, Consumption Society, influencer</text>
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              <text>10.29224/insanveinsan.870066</text>
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              <text>Epidemiology and Health</text>
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              <text>Korean Society of Epidemiology</text>
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          <name>Coverage</name>
          <description>The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant</description>
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              <text>Social sciences (General), History of scholarship and learning. The humanities</text>
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